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Brand Story

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Gather brand guide
Gather's logo and other brand elements are key to Hong Kong Goethe's unique identity and differentiation. You may not use them in any way without Gather's express written authorization.

Gather graphic identification is deformed by the letter

The spike in the lower left corner represents breakthrough restrictions, breaks the routine, and finds a breakthrough.

Gather letter logo means

Gathering and socializing: “Gather” can mean people coming together, emphasizing socializing, teamwork, and cohesion. This connotation is suitable for events, social platforms, community organizations, etc., conveying the friendliness and interaction of people coming together.
Use our logo

Vertical format (recommended)

Horizontal format

Gather Logo is our main brand identifier and a common element of Gather's visual image.
Logo use guide

black on white

Black background black

Pure graphic use

Plain text use

Background shape use

Background shape use

Background shape use

Background shape use

remain legible

The Gather logo should always have minimal white space.

Gather gradient color

Gather green

#00fd82

Gather blue

#5328fb

Things to note when using logos

Don’t add a shadow after the logo

Don't add contour to the logo

Don't stretch the logo

Do not use low resolution logo

Don't use low contrast colors

Don't use logo on complex background

LOGO application case

Gather business card

Gather hat

Gathert shirt

Gather ceramic mug

Gather paper cup

Gather U disk

Gather bracelet

Gather umbrella

Gather backpack

Gather tote bag

Gather bag

Gather mobile phone case

Gatherace

Gather fan

Download Brand VI Application Manual

For more applications, you can download the following standard logos to create free combinations

main identifier

PNG

SVG

Brand logo

PNG

SVG

Text logo

PNG

SVG

Horizontal logo

PNG

SVG